Is Cost a Bigger Factor Than We Thought?

by Wren Handman

There has been no end to articles questioning why adoption for VR has been slower than expected. Many people surmise that VR still needs a “killer app”, the kind of property that will draw people to it the way Pokemon Go opened the doors for AR. It doesn’t have to be perfect (Pokemon Go sure did have its flaws!) but it has to be something that catches the public consciousness enough that people will feel left out if they’re the ones who don’t have it.

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